resume

Communications Manager / Shangri-La Therapeutic Academy of Riding (STAR)

July 2023 - Present

- Implementing innovative marketing techniques to maximize stakeholder engagement.
- Overseeing internal and external marketing and communications efforts.
- Cultivating brand consistency across all social platforms and promotional materials to optimize outreach.
 

Freelance / HR Creative

October 2019 - Present

- Capture high-quality images for a diverse range of clients.
- Produce and edit promotional videos and social media content for various clients.
- Design visually appealing graphics and layouts for websites and marketing materials.

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Digital Communications Intern / World Horse Welfare

Summer 2023

- Gained global insight through living abroad, enhancing adaptability, and cross-cultural understanding.
- Collaborated in creation of educational content while contributing towards existing stock image library.
- Consulted about public perception of equine welfare and horse sport in the UK and other countries.

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Graduate Teaching Assistant / Ferguson College of Agriculture

August 2021 - May 2023

- Provided strategic counsel on communication initiatives for the Department of Agricultural Economics.
- Enhanced brand engagement and visibility through social media management.
- Crafted visually captivating print materials to enhance brand presence on campus and in the industry.
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Videography Intern / McFarland Productions

July 2022 - August 2022

- Gained advanced knowledge in videography, photography, audio management, editing, brand consistency, and digital marketing business operations, specifically within the agriculture and western industry.
- Assisted in capturing high-quality footage for projects including promotional videos and interviews.
- Collaborated with team onsite at Oregon Jamboree to capture footage and produce promotional videos, contributing to high-impact marketing content.

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Retail Specialist / Sweetwater Valley Farm

August 2019 - July 2021

Assisted with retail sales in the cheese shop, engaged in cafe management with focus on customer engagement, and facilitated tours.

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Childcare Provider / Knoxville, TN

August 2020 - July 2021

Provided childcare for a local family.

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Acting Co-Coordinator for Communications / Herbert College of Agriculture

November 2020 - May 2021

- Liaised with Dean's office to support operations and initiatives.
- Implemented strategic social media management techniques to optimize brand engagement and visibility.
- Generated content for production of quarterly Herbert publication and weekly update emails for students.
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Student Teaching Assistant / Herbert College of Agriculture

August 2020 - May 2021

- Served as resource for students, offering guidance on academic and professional development opportunities.
- Assisted in the development of course materials, including lesson plans, and presentations.
- Facilitated discussions and activities to reinforce course material and promote student engagement.

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Student Assistant / Herbert College of Agriculture

May 2019 - November 2020

- Supported coordination of special projects, aiding with research, and presentation preparation as needed.
- Provided creative input for innovative strategies to effectively reach and engage the student body. 
- Contributed to creation of multimedia content to enhance storytelling and showcase campus life and events.
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Virtual Marketing Intern / Farm Credit Mid-America

June 2020 - July 2020

Joined Corporate Communications team while researching and preparing a summer-long assigned project. Other duties included assisting with various projects and tasks related to internal and external communications as needed.

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Communications Intern / Sweetwater Valley Farm

June 2019 - August 2019

Served as inaugural communications intern, assisting with public engagement, and social media management. Additional experience: retail sales and cafe management.​

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Agricultural and Environmental Communications in the United Kingdom // Study Abroad

May 2019 - June 2019

Traveled across the UK learning about culture, history, and traditions associated with rural life. The focus of this trip was a concentrated study of prominent food, agricultural, and environmental issues and the ways mass media communicates with and educates the public.

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Marketing Intern / River Valley AgCredit

June 2018 - July 2018​

Coordinated with Kentucky Marketing Intern while reporting to the Marketing Manager in the Kentucky corporate office. Responsibilities included: daily office tasks, customer service, creating advertising graphics, producing annual Ladies' Banquet.​